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Stage - Digital Analytics

  • Location:

    Milan

  • Sector:

    Sales & Marketing

  • Job type:

    Temporary

  • Salary:

    Negotiable

  • Contact:

    Cosimo Pascariello

  • Contact email:

    Cosimo.Pascariello@ojprofessionals.com

  • Job ref:

    JOB-032024-240708_1709888593

  • Published:

    circa 1 mesi fa

  • Duration:

    6 Months

  • Expiry date:

    2024-04-07

  • Startdate:

    ASAP

We are supporting a well-known company in the fashion industry in their search for an intern to join the Digital Analytics Team.

JOB SCOPE AND MAIN RESPONSIBILITIES:

Digital Web Analyst in support of our e-commerce business teams. He/she will be assigned to one of our brands. The candidate will support the digital analyst supervisor in the related brand online-behavioral data and KPIs.

AREAS OF RESPONSIBILITIES AND RELATED ACTIVITIES:

· To guide the Business team with digital analytics analyses and insights about e-commerce websites performance, and to drive them in selecting actionable opportunities. To assist the Business team in understanding the business trends, customer's behaviors, impact of online marketing tactics and campaigns, site changes and their impacts, frictions, events and other key drivers of website performance.

· To support with all the e-commerce functional teams (content, merchandising, marketing) to report on performance or to correct tactic decisions to optimize their activities.

· To be the main reference point for the online-behavioral data governance, to set the proper way to pull and read data, to build reports, to define or select KPIs, to monitor the analytics integration status.

· To translate data into a concise and digestible format to support the teams on improving the website results.

· To supervise the analytics impact of any website release deployed to production environment, with debugging and data QA activities.

TECHNICAL SKILLS - PORTRAIT OF A PERFECT CANDIDATE

Must have:

· Strong analytical skills and passionate about numbers

· Strong problem-solving attitude, intuitive and inquisitive self-starter with passion for ecommerce and technology

· Excellent written and interpersonal skills, ability to communicate analysis to both technical and not technical teams.

· Ability to work independently as well as a proactive team player, ease with dynamic and fast changing environments, able to juggle concurrent priorities with a sense of urgency.

· Proficient with Excel and Power Point

Preferred Skills:

· Basic knowledge of digital analytics is preferred.

· Basic knowledge of Browser Console is considered a plus.

· Basic knowledge of HTML (for debugging purpose) is considered a plus.

CANDIDATE PROFILE:

· Educational Background: Economics, Marketing, Business

· Excellent knowledge of English


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